Fraser Byars

Duncan of Jordanstone College of Art, Dundee: BDes (Hons) Graphic Design

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Artist statement :

Although I am influenced by certain people and styles, I
always try to take an individualistic approach to my work. Increasingly,
many designers seem to hop on the bandwagon of a current style or trend and
I feel that my approach (which tends to be more illustrative) stands out
from crowd while remaining contemporary. Rather than copy trends, I strive
to set them.

IMAGE 1 - Haggi5.JPG -A Haggis mascot for the European Football
Championships 2008

IMAGE 2 - MAGAD.JPG - A magazine advert promoting Euro 2008

IMAGE 3 - BILLBRD.JPG - A billboard advert promoting Euro 2008

IMAGE 4-6 - DISCO.JPG, DANCE.JPG, POP.JPG - Music sampler buttons from an
interactive piece promoting Vent, a smoke-free nightclub.

IMAGE 7 - REAL.JPG - A poster promoting Vent smoke-free nightlcub

IMAGE 8 - FLYERF.JPG - A scratch and sniff flyer promoting Vent

IMAGE 9 - CALENDAR.JPG - An advent calendar. The top shows a day in my life
as a 10 year old while underneath the doors is the same day as a 24 year
old.

Fraser Byars

Duncan of Jordanstone College of Art, Dundee: BDes (Hons) Graphic Design